People won’t remember what you said, but they will remember how you made them feel.

Catherine Alonzo

Traveling to Arizona from the United Kingdom in pursuit of a master’s degree was only supposed to be temporary, but after volunteering on a political campaign and meeting her soon-to-be business partner and mentor, Catherine Alonzo never looked back. As a partner at Javelina, she works to bring the brand experience to life for companies. Alonzo brings many ideas to the table and says her biggest challenge is getting all those ideas out of her head and on to paper.

Helping others reach their goals and see themselves as leaders is a priority to Alonzo which is why she takes mentoring so seriously. She is inspired by people who fight for change in the community and is a strong advocate for the LGBT community and equality.

Celebrate outstanding women in business attend the 29th Annual ATHENA Awards on Wednesday, Oct. 26.

Posted by Alexie Chavez